The 2010 film Cold Fish, co-written and directed by Sion Sono, aka Shion Sono, is based upon “true events.” In 2001 two dog breeders were sentenced for poisoning several customers and disposing of the bodies. Known as the “Saitama serial murders of dog lovers” as the crime took place in the Saitama Prefecture, the film version of the real criminals and their horrific deeds differ in that the “pets” on offer in Cold Fish are, by evidence of the title, fish.
Tropical fish in fact. At the start of the film Nobuyuki Syamoto, his second wife and teenage daughter are living over his small tropical fish shop. The teen is caught red-handed shoplifting in a store and the manager calls her father, Nobuyuki. He and Mrs. Syamoto go to the scene of the crime and as the store’s representative threatens legal action, a middle aged business man intercedes and talks the manager into not pressing charges.
Nobuyuki and his entire family then have their lives taken over by Yukio Murata, his wife Aiko and Tsui-Tsui another accomplice of Murata’s. Syamoto’s daughter goes to work and live with Murata, who has his own tropical fish shop with a bevy of teenage “troubled” girls who are there already. After becoming involved with the Murata’s Nobuyuki soon finds out that Yukio is a murderous psychopath. The younger shop owner is pushed into helping Yukio and Aiko get rid of a victim’s body and he gets caught up in the couple’s deadly game of making people become “invisible.”
While some things were changed considerably in the retelling of the real crime’s details the disposal methods where the victims were made invisible are exactly the same as those in the Saitama case. Sono specializes in films which concentrate on the more bizarre sections of Japan. This has led to an inevitable comparison to Takashi Miike.
Certainly Sono does have the same tendency as Miike to use copious amounts of claret in his death scenes, but he lacks the complete eccentricity of using the parts of Japan that one does not normally see. For example, Miike’s apparently hermaphrodite “Schoolgirl” in Fudoh: The New Generation or the villainess in Audition as well as other films feature the “underbelly” of Japan and Sono may come close but he still has a way to go in the Miike department.
Most of Sono’s work seems to be taking a sly dig at Japanese societal mores while turning most of his horror films into black comedies. The director’s take on these true life murders is no different. He makes his characters all that bit more eccentric and because of this the more horrific scenes take on a dark comedic slant. He does insure that the tragic elements remain. In the scene where the murderous Yukio is dying in the back of Nobuyuki’s car, the ramblings of the man reveal the horrific facts of his childhood.
Sono specializes in this juxtaposition of elements in his films. EXTE: Hair Extensions has a antagonist who is undoubtedly the oddest villain ever seen in a horror film. Singing about hair, his fixation, while the stuff engulfs his entire apartment is one of the weirdest and funniest scenes in the movie.
Cold Fish does not offer the same sort of comedic moments in its retelling of murder and a small dysfunctional family unit. There are scenes which can be described as amusing but not overtly funny. The surreal nature of the film overrules any other feelings that the story and the action may attempt to induce.
The viewer really feels as though they are trapped with Nobuyuki as he vacillates between fear and revulsion although his decision to go along with the whole thing instead of running down to the nearest police station does defy belief. At one point the local cops stop him outside Yukio’s massive fish store and question the hapless accomplice.Amazingly, the reluctant participant says nothing.
Sion Sono has delivered yet another quirky film with Cold Fish. The movie won several awards, not least of which was Denden (Yukio Murata) getting the Best Actor award from the Japanese Academy for his portrayal of the serial killing fish shop owner. This is a fascinating film and well worth the trouble spent (for those who do not like subtitled films) reading the English translations of the original dialogue. A real 5 out of 5 stars for entertainment.
A word of warning: The subtitles on the trailer below are slightly different from the DVD I watched.
EXTE OR Hair Extensions is a 2007 black comedy horror film made by the Shion Shono (who made the “based on a true story” horror film Cold Fish in 2010) and in EXTE Chiaki Kuriyama (Battle Royale, Kill Bill Vol 1 and 2) plays very much against type as a hairdresser in training who must take on a madman and a lot of cursed hair extensions to save herself and her niece. 
Mikes Film Talk 
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